Personal projects
Random start-up idea generator
(ongoing)
Idea, design & code
"Just like Uber, but for grandmas"
Carnegie technologies
B2B Telco industry solutions
UX/UI designer
Multipurpose platform for telecommunication operators for monetization of data traffic and partnerships including Oki.
Task: Creation of white-labeled, native-look highly customizable platform for mobile operators, MVNOs and their partners, based on enriched content and special offers for customers.
Deliverables: User experience design for all users involved: Operators, partners, end users, allowing them to easily to interact between themselves. Interface design for all channels: web, Android, iOS.
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Vip mobile
Hybris platform implementation and website redesign
(launch date mid 2018)
UX lead for Serbia
Group project of harmonization of website/webshop platforms in all operators of Telekom Austria Group.
Task: Development of personas, customer journeys and flows for Serbian market. Complete design system based on Atomic design that will be used in all other operators (adjusted according to market standards, customer needs). Creation of hi-fidelity prototypes for certain segments as proof of concept and lo-fi prototypes for initial usability testings.
Deliverables: Complete collection of interactive prototypes for all use cases. Design system for all elements presented as atoms, molecules, organisms and templates, ready for implementation.
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Friends and family offer
Product designer
Designing special offer for most important segment - friends and family of the employees.
Task: Create as simple as possible offer with great benefit comparing to existing offer for customers. Innovative and personal way of communication, emphasizing eco-friendly culture of Vip mobile.
Deliverables: “More for less” tariff, recognized as enormous benefit and reaching 70% of activation planned within first month. Successful fully digital communication and activation, which increased webshop vs. total sales ratio, and number of e-payment users.
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Vipmobile.rs website redesign
UX designer, Front-End developer
Complete redesign of official website, creation of digital brand guidebook.
Task: Definition of digital brand guidelines, design and development of website with special emphasis on simplification of user experience comparing to existing one, focus in communication on brand strengths and increase in conversion rate.
Deliverables: Full-stack design including: Market and industry research, Structured stakeholder interviews, User personas, Customer journey, Scenarios and flows, Prototypes, Usability testings, Code, A/B testings.
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Augmented reality application
UX designer (Concept only)
Designing entertaining/educational augmented reality application for POS
Task: AR application that would entertain, especially younger population in shops while they are waiting, and as well to help them learn concept and basic mechanics of technology. Different type of tasks would ask from user to interact with real-life surrounding in order to activate virtual content, with competitive and cognitive elements for each game.
Deliverables: Concept only, application was never developed based on approved concept (reason: costs of development)
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Vip drop - cloud storage platform (web, iOS, Android)
Market research, Usability testings, Branding adaptation and localization of design
Moj Vip - selfcare platform (web, iOS, Android, Windows Phone)
Use cases, Usability testings